sales training & development services

"180° From Traditional Sales Training." LMA and the Sandler Sales Institute are today's leaders in innovative sales and sales management training. Our non-traditional selling system and highly effective sales training methodology have helped salespeople and sales managers at every level take charge of the selling process. Our training is designed to create lasting "performance improvement" rather than the motivational "quick fix" typical of many seminar-based training efforts. To do so, LMA relies on "reinforcement training" - a system that combines interactive and participative classroom training, follow-up reinforcement, individual coaching sessions and state of the art material that you can refer back to when you need a refresher. Everything we do is aimed at one objective: Helping our clients increase sales and profitability.

Our process is simple and straightforward:

1. Evaluate your existing organization.
• The purpose of the evaluation is simply to take an x-ray of each individual to identify sales strengths and weaknesses. Once we have this clear picture in hand, we are then able to determine a) the type of training needed, b) how much training is necessary, and c) the growth potential of each individual which will correlate to the results you can expect.
2. Execute Impact training.
• The purpose of impact training is to begin to develop an awareness of a successful model or process to follow in order to develop more business. We begin to understand what we should and should not be doing when interacting with prospects, referral sources and clients. The content of the training focuses on the development of an effective selling process, and overcoming the weaknesses identified in Step 1 (evaluation) which will impact our success in executing the defined process.
3. Implement Long term on-going reinforcement training.
• Our training is based on the Adult Learning Model which shows that adults learn by becoming aware, receiving the knowledge, applying that knowledge, and executing the skills learned in real world situations. In reinforcement training, we experience gradual, incremental growth and development. This step in the training process is critical, because this is where the real results will occur. Individuals will transform from "knowing" what they should or should not be doing, to "owning" it.

Call to Action!

Start on your way to greater success now.  Call LMA at 513-721-6702. Talk with one of our Sales Training Specialists. Attend an executive briefing. Or fill out our contact form.