who we are
What makes Lynn McInturf Associates different from other sales training companies? Fundamentally, it is our belief that the skills required for building customer relationships and managing the sale force cannot be taught in a seminar. Most people would agree. In fact, psychologists say that people forget most of what they learn at a seminar within 48 hours! People feel good during and immediately after they attend a conventional sales motivational seminar, and for a while, they remember a couple of one-liners from the seminar leader, but their own behavior will not change significantly.
There is a world of difference between the so-called "quick-fix" training and strategic selling reinforcement that is provided by Lynn McInturf Associates. Effective sales training takes place with repetition and coaching. Effective training demands reinforcement. Reinforcement training takes time - certainly more than one or two days! And it requires committed sales coaching to help people make significant changes in their lives.
Lynn McInturf Associates' ideas, methods and processes remain on the cutting edge of selling - where we are committed to keeping them. We demand excellence in management and sales training and we invest in using state of the art delivery systems and sales training material. Following the Sandler selling system, our programs are customized to meet the individual needs of our clients. And, we continue to back our sales training with the constant support necessary to make a lasting difference.

